🏆 Judge’s Choice Winner - Irina Blok
🏆 Judge’s Choice Winner - Matthew Manos
🏆 Design For Good Winner
Product
Agency - Humans Who Play
follies is a building toy that works as a low-cost alternative to playgrounds. Connect the pieces to create life-size structures for indoor and outdoor play. Children can hide, run around, and even make their own games in the creations they build.
follies was born out of a belief that all children, no matter where they live and who their parents are, have the undeniable right to play. Play that is active, creative, and equitable. Designed to address the alarming global decline in play, especially within low-income communities, we have designed a low cost and wildly creative alternative to playgrounds. With pilots run in refugee camps in Greece, a partnership with UNESCO, and soon with the Homeless Children's Playtime Project in Washington, DC, Follies is a commercial toy that dares to have a social impact mission.
Design: Chloe Varelidi
Packaging: Ryan Mather
Experience: Gillan Johnson
Photography: Steve Goldberg
Manufacturing: CCMI
Compliance: Bill Baxter